6 Reasons Your Business Needs A Wordpress Website

65.3% of all identifiable websites were built utilizing WordPress. [W3Techs] You’d be surprised to learn some of the more well-known WordPress sites include:

  • Zillow.com
  • FreePik.com
  • Grammarly.com
  • Salesforce.com
  • Zoom.us
  • Indeed.com

And until recently: Glassdoor.com and Ask.com also used WordPress as their CMS and hosting service.

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By Becky Bergman

April 5th, 2022

WORDPRESS 101

What is WordPress? WordPress is the world’s most popular CMS, and website builder. The platform allows users to create, manage, or modify a website. Install plugins, customize your theme, and curate blog posts all from a easy to use dashboard.

With common functionality being, scheduling blog posts to go live, photo and document libraries, contact forms, and even ecommerce capabilities.

WHAT IS WORDPRESS USED FOR?

There is no limit to what you can use WordPress for. A few alternative ways to use WordPress are: a business directory, a CRM, appointment scheduler, knowledge base, forum, or a social network. The list goes on. However, the primary use of WordPress is delivering the feel of a custom website with all the advantages of ‘turnkey’ website. (Check out our blog on Turnkey websites!) A great example of a directory multifunctioning as a website is Zillow. You are able to browse hundreds and thousands of real-estate listings, while remaining on a website rather than a web application.

HOW TO BUILD A WORDPRESS WEBSITE

This isn’t quite a WordPress tutorial. However, we’ll provide you with some basic information to help you get started.The SEO tab on the dashboard allows users to run SEO audits on their web pages, supplies a checklist, and displays errors for the user to correct. WordPress is written using semantic mark-up, which means Google and other search engines love WordPress. [WP Beginner]

Utilize themes and plugins to get the most out of your WordPress site. Adding plugins can improve user experience and add additional intrigue and functionality such as displaying your social feed, utilizing Google tools, enabling document uploads, fillable forms, and security protocols. A theme will give your website a general layout, which you can customize to match your branding. A custom header, no problem. Custom fonts, no sweat. For more in-depth walk-through, visit the WordPress Learning page. If you want your website to really standout, with a custom design, custom plugins, and technical and on page SEO handled for you. Reach out to our team for a quote. The basic starting price for a static one-page marketing-oriented WordPress website is $1,000. Depending on scope, features, and timeline the pricing for a custom WordPress website will be customized

IS WORDPRESS RIGHT FOR YOUR BUSINESS?

There are several reasons a business should choose a WordPress website over an entirely custom site. What are you planning on using your WordPress website for? Here are a few reasons your business needs a WordPress website:

  1. You want to prioritize content creation, enabling several members of your team to varying levels of access. WordPress is best known for its blogging features. An intuitive dashboard enables even technically inept team members to add, modify, and publish content with ease.
  2. You’re a small business with a big dream. WordPress is a great starting point for any business to start digitally marketing their product or services. With ease of use and affordability, it’s a startups’ best friend. While there are a few limitations when it comes to functionality, to get your business off the ground, starting with a WordPress website might be what your venture needs.
  3. You want to create a landing page for an advertising campaign. WordPress allows you to quickly build a static webpage with proper SEO and links to contact forms.
  4. You want a custom website, with an easy-to-use CMS for your team. With the help of professional website developers, like us 😉, your website will stay up to date and secure. No need to worry about security issues.
  5. As stated previously, there is no limit to how your business uses WordPress, because WordPress is so flexible and can be adapted to any business via plugins, custom coding, and the variety of themes available.
  6. WordPress integrates directly with Google’s business tools like Google Analytics and Search Console with plugins. It can also integrate with Google Maps, Google Calendar, Gmail, etc. with the help from a developer.

WordPress is easy to use, even for beginners. The dashboard is user friendly, clearly indicating tab functionality and allowing users to customize website design, navigation menus, and create pages or posts. The list of reasons and pros to WordPress goes on and on. So, are you ready start customizing your WordPress site?

LAUNCH YOUR WORDPRESS WEBSITE TODAY

Nexrage Studios has extensive experience building WordPress websites to fit the specific needs of various clients across many industries. Once your website had been built and launched, our team continues to communicate with the client to ensure transparency andkeep their website running in top condition.

Be sure to tweet us your thoughts @Nexrage 👋

Visit our contact page to receive a free quote on your WordPress project.

Check out our blog on Your First Experience with Shopify.